1. album design process profile:

Market Survey

Market research includes customer research, brand awareness research, loyalty research, competition research, product line research, product mix channel research, price research, advertising promotion research, performance research, etc.

Design

1. The design direction is based on culture, art, society, and life as the background, the market as the purpose, and the customer's psychology as the guide, choosing different expressions and detailed and practical strategies, with strong pertinence and twice the result with half the effort. It includes: planning thought, planning style and budget.

Confirm product planning performance from a strategic perspective and submit plans to customers with different conceptual styles. Find the best product planning method (material, scale, printing technology, etc.).

3. After market analysis, investigation, planning and final confirmation, image promotion has stopped meticulous brand operation, such as media planning, advertising, terminal entrustment, etc.

4, usefulness review from the market sample collection, customer response and other aspects, in order to evaluate the effectiveness of planning, to further understand the needs of customers and products, to develop a more reasonable future plan. Picture book printing is printed books, mainly used to display pictures. Traditional printing has seven main processes, network printing is convenient and fast, has become an indispensable place for printing enterprises.

2. photo album printing process:

Printing paper, plate making equipment, printing machine method/process:

1, printing planning is based on compliance planning as the theme. Carefully check the printing method, the layout scale, the theme of the printed matter, the color number of the paper or printed matter, and even select the corresponding consumer manufacturer to make the production process go online smoothly and complete the exquisite finished product.

2, Design and Production

According to the printing plan writing, planning and layout planning is the preliminary operation procedure to complete the manuscript. At the same time, organize photos and illustrations, harmonize the arrangement between cooperative manufacturers, and make each element detailed.

3. Complete the manuscript

According to the first draft of the floor plan, organize its copy, photos, illustrations, correct orientation, correct color code, etc. in the form of the final draft or electronic draft, stop the processing of the original draft, and clearly indicate the special requirements of special requirements. The eastern part of the plan. Plate making, the operation before plate making.

4. Output and plate making

After plate making, the picture is scanned with an electronic color splitter, the text and lines are photographed with a black and white camera, and the correct dots are drawn (printed dots). The text and illustrations are assembled according to the clarification on the finished manuscript, then the printing operation is stopped, and the color proof is sent back to the planning unit to stop correction. Assuming that the original is processed electronically, the output film should be submitted to the output center. Carefully fill in the work order or manual, indicating the number of output lines, color and monochrome pages, whether there is text, specifications, etc., to avoid communication errors, constitute unnecessary damage. In recent years, CTP plate making technology has been applied in more and more printing enterprises in China, which greatly reduces the cost of plate making and plate making, and shortens the time of plate making.

5. Inspection

This is the last step before printing, that is, to see whether the color proofing conforms to the process shown in the manuscript. When correcting the color, a detailed and easy-to-understand text outline or direction must be written in red pen and transmitted to the plate maker to prevent unnecessary losses.

6. Print operation

The printing operation moves the corrected four-color screen into the printing plate and sends it to the printing press. Then the official announcement begins. In order to obtain the ideal printing effect on the printing press, we must first understand the printing elements, because there are many variable elements, which have a great influence on the printing quality. Therefore, it is necessary for us to have a comprehensive understanding of these elements.

7, Binding and Handling

Publicize (public relations) brochures, catalogues, brochures, etc.